We’re delighted to say that we’ve recently launched Lyndhurst’s new website. The school transferred their site to us because they weren’t happy with their current content management system. The CMS was very limited and didn’t allow them full control over their website; the design of their existing website was modern...
Innermedia is tagging along with Safari Pete in Uganda this month. We’re a proud sponsor of his newest venture, School of Croc. Children from Uganda who have severe disabilities are about to work with their country’s most dangerous animals. This includes health checks on lions, joining anti-poaching squads, taking part...
Every year or so, a new social network gets enough coverage for journalists to wonder if it’s the new facebook killer. After a decade privacy invasions, interface changes, and general controversy a lot of people claim that they’re ready to jump ship, but it never actually happens. The truth is...
We are excited to have just launched the new boarding school website design for the Cognita Groups Somerset school – Chilton Cantelo. We worked alongside the school to plan, design and build a fully responsive website to showcase the beautiful school and ensure they are visible across all digital channels...
Simply put, SEO is a way of helping your website rank well on search engines – since Google is the dominant engine, most efforts are targeted towards their algorithms. Unfortunately. SEO is far from being a simple discipline. It has evolved from the early days of search engines where algorithms...
How do you know if your website is usable? More companies are testing the same way their clients are buying; remotely. In your quest to improve conversion rates, crowd sourcing can save you the money and time you’d otherwise spend building your own test environment. Here are 5 options for...
Google’s 2014 quality guidelines have been leaked; the 160-page document explains how page quality is determined and what a page needs to do to fulfil the raters’ quality requirements. The document has been leaked repeatedly – in 2008, 2011, and 2012 – so many times, in fact, that they considered...
Company culture is statistically growth enhancing. At least that’s what you say to yourself when you’re stacking blocks on a Friday afternoon. It’s also hard to duplicate, according to Forbes this month in an article about organisational success. It was Ralph who brought in this week’s challenge. Valeria: “Who just...
Writing’s easy – we all learned it at school, right? Getting the right words on paper (or screen) can be surprisingly difficult, especially when you’re counting on the vocabulary, tone, and register to tell the reader who you are and what you stand for. Finding a brand’s voice is an...
Let’s be honest, most social media innovations come from larger companies or creative SMEs – they rarely come from governments or entire countries, where the attitude to digital can be quite conservative. But Sweden is different. In 2011, Visit Sweden and Svenska Institutet launched Curators of Sweden – a project...
Content is the lynchpin of SEO, but you don’t necessarily have to create written content for it to work. In fact, a multimedia approach can provide more traffic variety and increase your gains. That’s why video provides fantastic opportunities for SEO and general online exposure. Why Make Videos...
For most businesses, the website (and homepage in particular) forms the first impression for the majority of customers – your website needs to be easy to navigate, attractive, fast, and it needs to meet your visitors’ expectations. However, website redesign can be a time-consuming and costly exercise, so despite the enormous...
Choosing where to allocate budget is an incredibly difficult task – especially when it comes to different digital channels. But the truth is that it’s a mistake to choose between them rather than finding great ways to make them work together. It’s best to vary your traffic generating activities online,...
We are proud to have just launched the new IBD Fatigue responsive website design for the UK national charity Crohn’s and Colitis. We have worked with the charity for over 5 years helping them with micro websites and online customer questionnaires. We worked alongside London based design agency Dynamic Pear...
In a new report Cisco estimates a million minutes of video will cross the net every second in 2018 totaling 131 exabytes per month. The annual report stated that more people will watch higher quality video driving the huge increase. They also estimated that around 79% of all date in...
Design is subjective, whether you plaster walls, give business advice, or coiffer Pomeranians here are a few essentials that every SME should consider when designing their website. 1. Know your target audience If it looks like a duck… Potential customers have an expectation of how your website will look like...
Responsive design isn’t just a fad – it’s now a basic expectation from mobile and web users. Almost every home is now a multi-screen household, with numerous devices used by the whole family, throughout the buying cycle. Why is Mobile So Important? Mobile usage is set to eclipse desktop. In...
SEO is increasingly important for schools, particularly independent schools that rely on brand awareness and recognition to fill places. Being at the top of Google’s results for your search term means that you gain far more traffic. It also provides an opportunity to engage with your audience on their terms...
Good reviews have huge benefits for local businesses. The improve your traffic and conversions while boosting your reputation (which improves traffic and conversions again). You can even increase the number of business listings on the first page of Google since your review profiles will be featured as well as your...
If you’re tired of Facebook videos playing automatically on your facebook feed, there are some easy ways to stop it using the settings on your phone or your browser. Unfortunately, there’s currently nothing in the Facebook settings to manage the account independently On your iPhone Autoplaying videos can eat up...
Digital Marketing is filled with obscure terms and jargon (CTR, SEO, conversions, web architecture…*) and Facebook’s Insights are no different. Insights offer useful information about your page, who is using it, and how well people are engaging and interacting with your content. While you can look at how many people...
Regardless of your personal interests or age, it’s likely that you’ve read a blog. 8 out of 10 people read blogs and, as a result, they expect businesses to have them. Blogging is huge; 27,000,000 pieces of content are shared every day on the internet and are read by 329,000,000...
We are proud to have recently launched the new Ground Control website – it was a real pleasure working with their team and getting to understand all about their amazing business model. The website planning and build is already showing great results with some main keywords already ranking on Google...
Christmas is a time for food, drink and a whole lot of watching TV. I couldn’t help notice this year how many TV adverts contained links persuading you to download apps, website addresses pushing you online, mentions of social media hash tags to discuss and the prominence of mobile alongside...
In 2012 bot traffic took over and 51% of web traffic was officially non-human. In 2013 that number jumped to 61.5% as search engine bots, scrapers, hacking tools, spammers, and other impersonators scuttled over your favourite and not-so-favourite sites. In 2014 the proportion of humans will reduce even more. So...
We are proud to have recently launched our first website for the International Independent School Group Cognita – The Colchester High School website was launched this month and so far rankings are looking very promising with #1 position for their main location based keywords. Website Features responsive layout...
This is by far the best safety video I have ever seen… a catchy, funny video from Metro that gets the message across. More importantly it’s content that you want to show others… my 6 year old daughter kept singing the tune and I asked her what it was. As...
Moving film called “Abita”about Fukushima children who can’t play outside because of the radioactivity.… by Shoko Hara
Jessica Kuan recorded this special moment in her life with the help of Google Glasses as she married Steven Soong on Aug 23rd. “My husband and I have a love for technology. We wanted to use Google Glass to capture the most intimate moment of our lives,” Kuan said in...
Well, it’s one of the last shopping days before Xmas and I’ve just read that its going to be the busiest shopping day of the year. Being a typical male I’m just about to venture out with my 5 year old son to buy presents, why didn’t I do it...
As it is the time to be merry and giving Google + have released two cool new photo features called Twinkle and Snow. Twinkle Animated GIF’s When you upload a photo of your Christmas tree lights, house decorations or infact any picture that has colourful festive lights on it, Google...
Simon Mott has become the first Big Issue seller to allow his customers the ability to pay online via his smart phone. Using a mobile payment device from Swedish company iZettle Simon can securely take money from people in the street after finding few of his customers now carry cash....
How many times have you been browsing through Facebook and seen a sad update from an old acquaintance or friend that you’ve lost touch with? You really want to show that you care but don’t know them well enough to comment direct with out it sounding weird, even worse –...
The famous king of horror, Stephen King, has taken his first small steps on Twitter Friday afternoon. Despite joining this service relatively late King is a huge fan of digital media. In 2000, he published the worlds first mass market commercial e-book ‘Riding the Bullet’ and in the same year...
Googles head of search spam, Matt Cutts, has released a video expressing the need for unique meta descriptions with in your website pages. His message is clear – do not have duplicate meta descriptions on your website. He even stated that it was better to have unique meta descriptions or...
At the start of this month Google announced Helpouts a new service that connects users to a live expert via video chat to help answer their questions. The search engine giant has been providing answering itself for years and now hopes selected experts can do the same. http://youtu.be/K-VFC9AQM1k The service...
We found this great graphic on istock photos website, a insight into a designers (brilliant) mind, now where can I get some bacon?
Have you ever dreamed of taking to the skies behind the controls of a light aircraft? Well NOW is your chance… Simply Like the Innermedia Facebook page to be in with a genuine chance to make that dream come true – For FREE! To celebrate the launch of the North...
We are proud to say that Innermedia have made huge advances in 2013 due to the addition of key personnel which has improved significantly the way we work, the internal management structure and the service we provide our clients. Ed joined us at the start of the year and has...
There is never a dull day in the Innermedia office and it’s fair to say that the past month has been one of our busiest, with plenty of things happening and lots of excitement. As well as launching lots of new websites, we’ve also been busy redesigning our studio and...
