Archive

Month: August 2014

Should I Redesign My Website?

For most businesses, the website (and homepage in particular) forms the first impression for the majority of customers – your website needs to be easy to navigate, attractive, fast, and it needs to meet your visitors’ expectations. However, website redesign can be a time-consuming and costly exercise, so despite the enormous...

How to Choose Between SEO and PPC (Spoiler: You Don’t Have To)

Choosing where to allocate budget is an incredibly difficult task – especially when it comes to different digital channels. But the truth is that it’s a mistake to choose between them rather than finding great ways to make them work together. It’s best to vary your traffic generating activities online,...
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Google Core Update January 2020
For most of us a new year is the perfect chance for a new beginning. It seems that this year Google has joined in with the #NewYearNewMe resolutions and has already released the first core algorithm update of the year on the 13th January. This broad core update is not...
5 Ways to Improve your Instagram Strategy for 2020
Now that Instagram has begun to hide likes on posts, it’s harder than ever for brands to monitor popular content and increase engagement. Today brands need to do more to keep their followers engaged, and they need to dig a little deeper in order to learn what content works best...
5 Things You Should Do in 2020 if you’re a Blogger
Managing a blog is not as straightforward as people think. You can’t just log into your site and tap away at the keyboard about any old thing; you actually have to put some real effort in if you want to stay ahead of your competitors and attract loyal readers. The...