Archive

Month: July 2019

robots.txt

Our Beginner’s Guide to robots.txt

For people who are new to robots.txt, it can seem quite foreign and confusing. The truth is robots.txt isn’t as frightening as it seems. Incorrect use of the robots.txt file is harmful because it might affect your rankings in the SERP. With that said, if you own a website, it’s...

Why You Should Invest in Paid Social Ads

Social media is a huge platform and a great opportunity for businesses to build brand awareness and reach potential customers. Having at least one social media profile is important, because your customers will see this as a sign of credibility, particularly if you are engaging well with both positive and...
social media

5 Reasons Why You Should Redesign Your Website

Your website is one of the greatest assets to your business. Not only does it showcase your products or services, but it also represents your brand and helps your customers to learn more about you. If you haven’t given your website much attention recently, now is the time to do...
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Google Core Update January 2020
For most of us a new year is the perfect chance for a new beginning. It seems that this year Google has joined in with the #NewYearNewMe resolutions and has already released the first core algorithm update of the year on the 13th January. This broad core update is not...
5 Ways to Improve your Instagram Strategy for 2020
Now that Instagram has begun to hide likes on posts, it’s harder than ever for brands to monitor popular content and increase engagement. Today brands need to do more to keep their followers engaged, and they need to dig a little deeper in order to learn what content works best...
5 Things You Should Do in 2020 if you’re a Blogger
Managing a blog is not as straightforward as people think. You can’t just log into your site and tap away at the keyboard about any old thing; you actually have to put some real effort in if you want to stay ahead of your competitors and attract loyal readers. The...