Archive

Month: April 2013

Why website loading times are so important

A few years ago, Google announced that website loading times impacted both search engine ranking positions and AdWord quality scores. Despite this, many people still don’t consider it when starting their web design project and it can be completely overlooked. If Google has made a clear statement that slow loading...

404 Error Pages

Using the internet, you are bound to come across a 404 error page now and then, usually when a page you are looking for doesn’t exist. Most 404 error pages simply tell you that you are looking for a page that doesn’t exist and direct you back to the main pages of the...
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A Guide To Canonical URLs in 2024
Technical details can make a big difference in how your website performs in search rankings. One such detail is the use of canonical URLs. While they may sound complex, understanding and properly implementing canonical URLs is key to avoiding duplicate content issues, maintaining clean site structure, and ensuring your website...
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How Google’s New AI-Organised Search Results Will Impact SEO
As Google rolls out new AI-powered features, including organised search results and more intuitive overviews, the landscape of SEO is set to evolve rapidly. These changes will influence how websites rank, how users interact with content, and what businesses must prioritise to remain competitive. Here’s how this update will affect...
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How Refreshing Old Blog Posts Can Improve Your SEO
In the fast-paced world of digital marketing, maintaining a strong online presence is essential for staying ahead of the competition. While creating fresh content is important, the strategy of refreshing and updating older blog posts can provide a significant boost to your SEO efforts. Let’s dive into how content refreshes...
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