Archive

Month: January 2017

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Better Than #1: Getting to Position 0 on Google

Until very recently, the majority of SEO efforts were focused on ranking on page 1 and in position 1 for chosen key terms, usually based around your products, services, and service location. Two years ago, Google introduced Featured Snippets, which are slowly changing how people use Google and therefore changing...

SEO Trends to Consider in the New Year

It’s that time of year where the Internet becomes increasingly buried in reflections of the past year and forecasts of what lies in the year ahead, particularly for digital marketing and the technology industry. Not only has demand from consumers increased but market conditions have become more unpredictable than ever,...
2017 digital marketing seo trends
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Blogging for your business top tips
A blog can benefit your business in a number of ways. It can show that your company is an expert in your industry and it can help to boost your SEO, potentially generating more traffic to your website. If you are starting a new blog for your business or you...
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Using Data to Determine Your Marketing Strategy and Budgets
What defines successful marketing? This depends on your goals, but it’s usually all about your return on investment (ROI). In other words, is the budget you’re spending on marketing bringing in enough money for you to make a profit? It’s often difficult to determine whether or not a customer has...
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Google Light House Speed Update Fixes
In Dec 2018 Google released it’s Light House Update which was a move to review and improve the speed of all websites. It is rare that Google makes updates that force website agencies to implement chargeable updates on their clients’ websites. Although few and far between the changes are always...