Archive

Month: February 2015

A Quick Way to Choose the Right Social Platform for Your Small Business

Choosing the right social media channels can be a challenge for small businesses; the biggest mistake businesses make is setting up accounts on far too many different platforms and then leaving them dormant after the initial push. When it comes to social, an abandoned account is worse than none at...

Small Business Website Necessities

Small businesses in the UK are involved in over £600bn in commercial transactions, but an estimated 50% don’t even have a website. Not having an online presence can severely stunt business growth, or even reverse if it your competitors are easier to find. Unfortunately, simply building a website isn’t enough...

4 SEO Mistakes You Can’t Afford in 2015

  More than ever, SEO needs to be ethical, intelligent, and robust. This article discusses SEO errors that are vital to avoid in 2015.  The best reason to avoid SEO errors is the most obvious one: to prevent manual and algorithmic penalties.  Google can take up to 9 months to...
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Should I Bid On My Own Brand?
Many advertisers have definitely bought into the practice of bidding on search terms that include a brand name, but often we will see clients question the validity of this. They ask, and fairly so, what’s the point if I’m going to show up anyway? That is the question as Paid...
How to Plan a Successful Live Q&A Event Using Social Media
Running a live Q&A event is a great way to engage with your audience and be seen as an expert in your industry. If you would like to know how to use your company’s social media channels to answer questions from your customers and followers, then we’ve put together a...
5 Ways to Improve Instagram Engagement
Working towards improving your Instagram engagement can help you reach a wider audience and stay in the forefront of people’s minds. However, improving engagement can often be quite the challenge, particularly if you don’t have all the latest tricks up your sleeve. Don’t worry though; we’re here to help, so...