Archive

Month: July 2017

voice search SEO

Voice Search Makes Position 0 Even More Important

Hot spots in SEO are always fought over – previously position 1 got the majority of clicks with around 30% of visitors relying on the top spot alone. More recently, position 0 was the most coveted, offering the most exposure for your content and even doubling organic traffic. But AI...

How to Handle Negative Comments on Social Media in 2017

This is something business owners fear most – a complaint isn’t dealt with, the customer tweets about it, then suddenly it spirals out of control and your business’ reputation is tarnished with people who had never even heard of you before. The truth is, while most businesses are concerned about...
social media complaints
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AI solutions for schools: supporting people, not replacing them
AI is everywhere, but for independent schools it isn’t about automation for automation’s sake. Used thoughtfully, AI helps school teams work smarter, freeing them to focus on what matters most: human connection and meaningful conversations with families. At Innermedia, we work with schools across the UK to strike the right...
How Are AI Google Results Affecting SEO?
Search engine optimisation is undergoing one of its biggest shifts in decades. With Google increasingly using artificial intelligence to generate answers directly in search results—through features like AI Overviews and generative summaries—the traditional rules of SEO are being rewritten. For businesses, marketers, and content creators, the key question is how do...
Innermedia strengthens brand and design capability with Mercer acquisition
Innermedia, a fully in-house digital agency offering an open, consultative approach to help clients across the world create successful digital strategies, has strengthened its brand and design capability through the acquisition of Mercer, a highly respected design and brand agency with more than 25 years’ experience working with both schools...