Archive

Month: January 2014

The new Ground Control website is launched

We are proud to have recently launched the new Ground Control website – it was a real pleasure working with their team and getting to understand all about their amazing business model. The website planning and build is already showing great results with some main keywords already ranking on Google...

26 TV Adverts Pushing You Online & Social

Christmas is a time for food, drink and a whole lot of watching TV. I couldn’t help notice this year how many TV adverts contained links persuading you to download apps, website addresses pushing you online, mentions of social media hash tags to discuss and  the prominence of mobile alongside...

Stop Obsessing Over Your Web Traffic – It’s Not Human

In 2012 bot traffic took over and 51% of web traffic was officially non-human. In 2013 that number jumped to 61.5% as search engine bots, scrapers, hacking tools, spammers, and other impersonators scuttled over your favourite and not-so-favourite sites. In 2014 the proportion of humans will reduce even more. So...

School Website Design For CHS

We are proud to have recently launched our first website for the International Independent School Group Cognita – The Colchester High School website was launched this month and so far rankings are looking very promising with #1 position for their main location based keywords.     Website Features responsive layout...

Dumb Ways To Die

This is by far the best safety video I have ever seen… a catchy, funny video from Metro that gets the message across. More importantly it’s content that you want to show others… my 6 year old daughter kept singing the tune and I asked her what it was. As...

Great Short Film called Abita

Moving film called “Abita”about Fukushima children who can’t play outside because of the radioactivity.… by Shoko Hara
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Local SEO – 5 Actionable Tips You Can Do Today
Did you know that according to Google 46% of searches made now have a local intent? What is Local SEO? Local SEO refers to the process of optimising your online presence for searches made in your local area or looking for results based on location. Here are 5 handy tips...
Google Is Removing Average Position
Last month Google announced they are getting rid of the Average Position metric. This ties directly into the November announcement of the Impression (Absolute Top) % and Impression (Top) % which describe what percent of your ads appear at the top of the page and the absolute top of the...
How to Increase Your Ecommerce Conversions
A lot of effort goes into building an ecommerce business. However, in many cases, digital marketers place their focus on increasing traffic to the website, rather than on encouraging conversions. This is a shame because it actually requires less investment and leads to quicker results. There are lots of things...