Archive

Month: May 2018

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Your Guide to Page Load Speed

If a page on a website takes a long time to load, you might let out a sigh and move your mouse around impatiently. If it takes a really long time to load, you might even give up and try a different website. Many studies emphasise the relationship between page...

Google Plans to Make Chrome’s Non-Secure Site Warnings More Obvious

Google has recently announced future plans regarding how Chrome, their web browser, will label HTTPS and HTTP sites… Starting in September, Chrome version 69 will remove the green “Secure” text and only display a black lock icon in the address bar. Later, Google plans to remove the lock icon altogether,...
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5 Tips for Planning Social Media Content
Posting consistent, high quality content is the key to audience growth. But how do you stay on top of your social media strategy? Here are 5 tips for success…
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On-Page vs. Off-Page SEO: What Are They?
When working in digital marketing, there are so many different factors to consider. No matter how many times Google updates their algorithms, one thing will always remain the same: you should never focus on only one element of SEO. Your marketing plan should focus on both on-page and off-page SEO....
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PPC for Non-Profit Organisations
Nowadays, particularly in light of the global pandemic, charities have struggled to appeal for face-to-face donations and have had to adapt to new methods of marketing. Lots of non-profit organisations can actually benefit significantly from PPC marketing. As a non-profit organisation, you may shy away from pay-per-click marketing for the...