Archive

Month: September 2019

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What is Google Tag Manager?

Simply put, Google Tag Manager is a tool that enables the user to manage and organise marketing tags on a website or app, without the need to manipulate the code. These tags are essentially small snippets of code or tracking pixels that send data from your website to another data...

5 Expert Tips for IGTV Success

IGTV is growing at a fast pace and because it is still fairly new, now is a great time to get ahead of the competition. In order to build up an engaged audience on IGTV it is vital to do your research and create the kind of content your audience...
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How to Audit Your Website: A Comprehensive Guide
In today’s digital age, your website is often the first point of contact between your business and potential customers. To ensure it performs at its best, a regular website audit is essential. Auditing your website helps identify areas for improvement, optimise user experience, and enhance your site’s performance and search...
5 Common Digital Marketing Mistakes & How to Avoid Them
In the fast-paced world of digital marketing, it’s easy to make mistakes that can cost your business time, money, and credibility. Here are five common digital marketing mistakes and how you can avoid them to ensure your campaigns are successful and efficient. Neglecting a Clear Strategy Mistake: Diving into digital...
The Ultimate Guide to On-Page SEO: Tips and Best Practices
In the digital landscape, optimising your website for search engines is paramount to driving organic traffic and achieving online success. On-page SEO refers to the practices that help individual web pages rank higher and earn more relevant traffic in search engines. This guide will provide you with essential tips and...