Archive

Month: November 2014

Is Pinterest a Search Engine?

As search engines go, Pinterest seems like an unlikely contender. The ‘browsing’ nature of the site meant that search wasn’t used extensively, but the platform has evolved from its origins as an online scrapbook. Pinterest now sees itself as a personalised search site, and it can actually offer unique features...

Kids, Cameras and Python Autopsies? Living Dangerously

Innermedia is lending a hand in Uganda this month at the School of Croc.  Ralph is helping the children by setting up and filming challenges, keeping an eye on safety, and supporting fellow staff and students when Melissa can’t find the other crocodile. “WHERE’S THE OTHER CROCODILE?” Ralph is a bastion...

Web Success for North London Flying School

We’re absolutely delighted with North London Flying School’s website. The school came to us for a new site, booking system, and help with their social media to reach out to people who are interested in a flying experience or even gaining a pilot license. The new, clean design makes it...

Business Website Redesign for Capital Softeners

Capital Softeners had their first website designed by Innermedia years ago – the site had worked well for years, but it was out of date, unresponsive, and needed a total overhaul to meet current design standards and to rank again. As part of the update, they also wanted to add...

Dispatches from Uganda – Rescuing Patas Monkeys

Safari Pete is a handful. He literally bounces around in meetings, with new ideas every 3.8 seconds and plans that seem to haunt him in his downtime. At the table, he doesn’t have a seat- he never sits down. Pair him with an animal and there’s an instant change. They...

Do More Social Media Accounts Mean More Engagement?

McDonald’s have announced that they’ll be launching 14,500 facebook pages by 2015. That’s a facebook page for every 2 restaurants around the world, or more importantly, a facebook page for every area where it has a store. The brand are now focusing on one-to-one engagement after yet another scandal involving...

School Website Launch for the Oaktree Group of Schools

We work with a number of school groups as well as individual independent schools; commissioning a single company for all of your schools’ designs ensures that they have a consistent theme and quality to the architecture. We can also use the same layout with different branding/imagery to make the work...
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The Benefits of A/B Testing
In an increasingly difficult world as a business, with customers requiring more and more needs, knowing where you stand with customers is often a mindfield. With split testing of your content, pay-per-click ads, landing pages and other advertising forms, you’re able to test how customers perceive your content and which...
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Top Tips for Creating Powerful Social Video
There is no escaping the latest TikTok dances and viral sounds of social media. The rise of social video has firmly glued our eyes to our phones. In 2020 it was reported that the average person spent a whopping 100 minutes of their day consuming video content and it comes...
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5 Things to Consider When Building Your Backlink Profile
Building quality backlinks to your website is a huge ranking indicator for Google, so if you want your website to perform well on the Search Engine Results Page (SERP), building up your backlink profile is certainly something you should focus on as part of your SEO strategy. What is a...