Archive

Month: November 2014

Is Pinterest a Search Engine?

As search engines go, Pinterest seems like an unlikely contender. The ‘browsing’ nature of the site meant that search wasn’t used extensively, but the platform has evolved from its origins as an online scrapbook. Pinterest now sees itself as a personalised search site, and it can actually offer unique features...

Kids, Cameras and Python Autopsies? Living Dangerously

Innermedia is lending a hand in Uganda this month at the School of Croc.  Ralph is helping the children by setting up and filming challenges, keeping an eye on safety, and supporting fellow staff and students when Melissa can’t find the other crocodile. “WHERE’S THE OTHER CROCODILE?” Ralph is a bastion...

Web Success for North London Flying School

We’re absolutely delighted with North London Flying School’s website. The school came to us for a new site, booking system, and help with their social media to reach out to people who are interested in a flying experience or even gaining a pilot license. The new, clean design makes it...

Business Website Redesign for Capital Softeners

Capital Softeners had their first website designed by Innermedia years ago – the site had worked well for years, but it was out of date, unresponsive, and needed a total overhaul to meet current design standards and to rank again. As part of the update, they also wanted to add...

Dispatches from Uganda – Rescuing Patas Monkeys

Safari Pete is a handful. He literally bounces around in meetings, with new ideas every 3.8 seconds and plans that seem to haunt him in his downtime. At the table, he doesn’t have a seat- he never sits down. Pair him with an animal and there’s an instant change. They...

Do More Social Media Accounts Mean More Engagement?

McDonald’s have announced that they’ll be launching 14,500 facebook pages by 2015. That’s a facebook page for every 2 restaurants around the world, or more importantly, a facebook page for every area where it has a store. The brand are now focusing on one-to-one engagement after yet another scandal involving...

School Website Launch for the Oaktree Group of Schools

We work with a number of school groups as well as individual independent schools; commissioning a single company for all of your schools’ designs ensures that they have a consistent theme and quality to the architecture. We can also use the same layout with different branding/imagery to make the work...
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A Guide To Canonical URLs in 2024
Technical details can make a big difference in how your website performs in search rankings. One such detail is the use of canonical URLs. While they may sound complex, understanding and properly implementing canonical URLs is key to avoiding duplicate content issues, maintaining clean site structure, and ensuring your website...
How Google’s New AI-Organised Search Results Will Impact SEO
As Google rolls out new AI-powered features, including organised search results and more intuitive overviews, the landscape of SEO is set to evolve rapidly. These changes will influence how websites rank, how users interact with content, and what businesses must prioritise to remain competitive. Here’s how this update will affect...
How Refreshing Old Blog Posts Can Improve Your SEO
In the fast-paced world of digital marketing, maintaining a strong online presence is essential for staying ahead of the competition. While creating fresh content is important, the strategy of refreshing and updating older blog posts can provide a significant boost to your SEO efforts. Let’s dive into how content refreshes...