Archive

Month: September 2018

How to Use LinkedIn for Your Business

So you have set up your LinkedIn Company page and now you want to get noticed…? We’ve put together these simple LinkedIn tips & tricks to help your business stand out and attract new connections… LinkedIn is a great platform to be seen as an expert in your industry. Using...

What is Attribution Modelling and Why Does it Matter?

As a performance marketer you are likely to be judged and measured on the success of your campaigns in terms of revenue delivered. Because of this, you need to know the answer to this question for when the directors come calling: Are your campaigns driving revenue? Of course, if you...

What Makes a Perfect Landing Page?

A first-class landing page is one of the foundations of successful digital marketing. For those of you who don’t know what a landing page is, it’s the page your website visitors arrive on after clicking a link, such as a Google text ad or a link in an email. Marketers...
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Our Guide to Technical SEO Audits
Search Engine Optimisation (SEO) is multi-faceted. There’s “off-page SEO” which is all about building up your website’s authority without actually touching the website itself. This could be things like building up your backlink profile or gaining exposure through social media. Technical SEO is part of “on-page SEO”, which is more...
How To Prepare Your SEO for a New Website Build
Building an entire new website takes time and dedication to get right. Aside from liaising with developers and designers, or even setting up the website yourself, it can be a lengthy process. If your site has been needing a bit of TLC for a while then you’ll soon reap the...
The Best Google Chrome SEO Extensions That Every Digital Marketer Needs
In 2022, Google Chrome is the leading browser of choice with a 62.78% global market share. It’s well loved by many marketers and developers too for its handy tools and chrome extensions that make life that much easier. You no longer need to go back and forth between platforms to...