Archive

Month: June 2019

search intent

What is Search Intent for SEO?

If you own a website and you want people to buy your products, revisit your website or sign up to your newsletter, you’ll need to properly understand their search intent. Simply put, search intent is the reason why people are conducting a particular search. Is it because they want to...

Instagram Creator Accounts – What you need to know

Instagram is slowly releasing new Creator Accounts, which seem to have been created specifically for influencers. Instagram Creator Accounts are similar to Instagram Business Accounts, offering special features and analytics; however there are some big differences you need to know about before making the switch… 1. Can anyone access a...
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Google Light House Speed Update Fixes
In Dec 2018 Google released it’s Light House Update which was a move to review and improve the speed of all websites. It is rare that Google makes updates that force website agencies to implement chargeable updates on their clients’ websites. Although few and far between the changes are always...
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How is COVID-19 Affecting Influencer Marketing?
COVID-19 has had an undeniable impact on many industries, including influencer marketing. For those of you who don’t know, ‘influencer marketing’ is similar to celebrity endorsement in that it involves brands working with people who have the power to sway purchasing decisions because of their authority in the online sphere....
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Google Showing “Temporarily Closed” for Schools and Businesses
In response to the global pandemic, Google Search and Maps is displaying whether a school, business or other corporation is temporarily closed. In some cases, for instance when a school is open for children of key workers, this information may not be completely correct. With this in mind,  it’s of...