Archive

Month: February 2017

hiring a digital agency

How to Hire an SEO Agency, According to Google

Google have released a video with their official advice on how to hire a SEO. The 11-minute talk goes over the basics, including how to tell whether the SEO agency you’re speaking to is legitimate, how to hire an agency, and how to make sure that you actually see improvements....

How to Make the Most of Your Digital Marketing Agency

Working with a digital agency can make a huge difference to any business, from opening up new channels to reach potential customers to drastically decreasing the cost per acquisition online. However, it is important to properly manage your relationship to ensure that you get the most out of your agency...
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The Benefits of A/B Testing
In an increasingly difficult world as a business, with customers requiring more and more needs, knowing where you stand with customers is often a mindfield. With split testing of your content, pay-per-click ads, landing pages and other advertising forms, you’re able to test how customers perceive your content and which...
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Top Tips for Creating Powerful Social Video
There is no escaping the latest TikTok dances and viral sounds of social media. The rise of social video has firmly glued our eyes to our phones. In 2020 it was reported that the average person spent a whopping 100 minutes of their day consuming video content and it comes...
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5 Things to Consider When Building Your Backlink Profile
Building quality backlinks to your website is a huge ranking indicator for Google, so if you want your website to perform well on the Search Engine Results Page (SERP), building up your backlink profile is certainly something you should focus on as part of your SEO strategy. What is a...