Archive

Month: April 2017

SEO vs PPC – Which is Right for You?

It can be difficult to choose between SEO and PPC – ideally, your budget should cover both. We always advise our clients to work on SEO for long-term growth but use PPC for immediate traffic and conversions. That way, you can slowly reduce your spend on PPC as your rankings...
Lets Get Started Contact Us
Latest News
AI solutions for schools: supporting people, not replacing them
AI is everywhere, but for independent schools it isn’t about automation for automation’s sake. Used thoughtfully, AI helps school teams work smarter, freeing them to focus on what matters most: human connection and meaningful conversations with families. At Innermedia, we work with schools across the UK to strike the right...
Read Article
How Are AI Google Results Affecting SEO?
Search engine optimisation is undergoing one of its biggest shifts in decades. With Google increasingly using artificial intelligence to generate answers directly in search results—through features like AI Overviews and generative summaries—the traditional rules of SEO are being rewritten. For businesses, marketers, and content creators, the key question is how do...
Read Article
Innermedia strengthens brand and design capability with Mercer acquisition
Innermedia, a fully in-house digital agency offering an open, consultative approach to help clients across the world create successful digital strategies, has strengthened its brand and design capability through the acquisition of Mercer, a highly respected design and brand agency with more than 25 years’ experience working with both schools...
Read Article
More News >