Archive

Month: March 2014

How to Stop Facebook Videos from Autoplaying

If you’re tired of Facebook videos playing automatically on your facebook feed, there are some easy ways to stop it using the settings on your phone or your browser. Unfortunately, there’s currently nothing in the Facebook settings to manage the account independently On your iPhone Autoplaying videos can eat up...

Facebook Insights – What Does It All Mean?

Digital Marketing is filled with obscure terms and jargon (CTR, SEO, conversions, web architecture…*) and Facebook’s Insights are no different. Insights offer useful information about your page, who is using it, and how well people are engaging and interacting with your content. While you can look at how many people...

Beyond Updates: What are the Benefits of Blogging?

Regardless of your personal interests or age, it’s likely that you’ve read a blog. 8 out of 10 people read blogs and, as a result, they expect businesses to have them. Blogging is huge; 27,000,000 pieces of content are shared every day on the internet and are read by 329,000,000...
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Local SEO – 5 Actionable Tips You Can Do Today
Did you know that according to Google 46% of searches made now have a local intent? What is Local SEO? Local SEO refers to the process of optimising your online presence for searches made in your local area or looking for results based on location. Here are 5 handy tips...
Google Is Removing Average Position
Last month Google announced they are getting rid of the Average Position metric. This ties directly into the November announcement of the Impression (Absolute Top) % and Impression (Top) % which describe what percent of your ads appear at the top of the page and the absolute top of the...
How to Increase Your Ecommerce Conversions
A lot of effort goes into building an ecommerce business. However, in many cases, digital marketers place their focus on increasing traffic to the website, rather than on encouraging conversions. This is a shame because it actually requires less investment and leads to quicker results. There are lots of things...