Archive

Month: September 2014

Innermedia Team Building Exercise: Giant Jenga

Company culture is statistically growth enhancing.  At least that’s what you say to yourself when you’re stacking blocks on a Friday afternoon. It’s also hard to duplicate, according to Forbes this month in an article about organisational success. It was Ralph who brought in this week’s challenge. Valeria: “Who just...

Finding Your Voice: Copywriting for Brands

Writing’s easy – we all learned it at school, right? Getting the right words on paper (or screen) can be surprisingly difficult, especially when you’re counting on the vocabulary, tone, and register to tell the reader who you are and what you stand for. Finding a brand’s voice is an...

Twitter Lessons from Sweden (Yes, the Country)

Let’s be honest, most social media innovations come from larger companies or creative SMEs – they rarely come from governments or entire countries, where the attitude to digital can be quite conservative. But Sweden is different. In 2011, Visit Sweden and Svenska Institutet launched Curators of Sweden – a project...

How to Use Videos to Boost SEO

Content is the lynchpin of SEO, but you don’t necessarily have to create written content for it to work. In fact, a multimedia approach can provide more traffic variety and increase your gains. That’s why video provides fantastic opportunities for SEO and general online exposure.     Why Make Videos...
Lets Get Started Contact Us
Latest News
SEO Updates in Time for Christmas
As much as we try and avoid talking about it, the holiday season is rapidly approaching. This is a busy time for everyone, and a chance for eCommerce websites in particular to significantly boost their profits. However, you’ll be up against some stiff competition so you may have to up...
5 Things Digital Marketers Should Do Before Black Friday
With less than three weeks to go before Black Friday on the 29th of November, we’re sure your preparation and marketing efforts are well underway. However, with the weight of the upcoming holiday season pressing down on retailers and marketers all around the world, it can be easy to overlook...
How to Deal with Complaints on Social Media
Social media has become one of the most popular platforms for customer care and how you handle complaints using social media channels can say a lot about your business. Handling complaints via social media can be a challenge, especially as it is all done in the public eye, however with...