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Month: April 2019

local seo

Local SEO – 5 Actionable Tips You Can Do Today

Did you know that according to Google 46% of searches made now have a local intent? What is Local SEO? Local SEO refers to the process of optimising your online presence for searches made in your local area or looking for results based on location. Here are 5 handy tips...

Google Is Removing Average Position

Last month Google announced they are getting rid of the Average Position metric. This ties directly into the November announcement of the Impression (Absolute Top) % and Impression (Top) % which describe what percent of your ads appear at the top of the page and the absolute top of the...
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6 Digital Marketing Tips for 2021
The global pandemic has undeniably had a huge impact on the majority of businesses throughout 2020, whether for better or for worse, and it’s showing no signs of slowing down just yet. So, how does that affect our digital marketing strategies in 2021? While we should always try and harness...
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The benefits of Instagram’s SEO Update
Back in November Instagram announced that it would become more search-friendly and after their recent update you may have noticed a few of these changes. Now, simply by searching a particular keyword in Instagram’s search bar you will discover relevant profiles and posts without the need for hashtags. This is...
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Digital Marketing For Schools: Tips for Success
Independent schools are businesses and attracting admissions is as important as an electrician finding clients or a clothes store drawing in customers. Fortunately, there are lots of online marketing methods you can adopt to help you target a specific audience in a measurable way, without relying on traditional strategies like...
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