Archive

School Website Launch for the Oaktree Group of Schools

chris
3rd November 2014

We work with a number of school groups as well as individual independent schools; commissioning a single company for all of your schools’ designs ensures that they have a consistent theme and quality to the architecture. We can also use the same layout with different branding/imagery to make the work far more cost effective.

A Group Solution for Schools

The Oaktree Group came to us because their CMS was not flexible enough (a fairly common complaint among schools) and their on-site SEO was poor. The architecture of the site was completely flat, which meant that there was no real structure to it. We worked to create a sound page architecture for every school, as well as adding social media integration and creating school apps.

As with most schools, they needed to make the most of their budget. That’s why we suggested using the same layout for all of the school sites so that they paid less for the design overall. Using our purpose-built SchoolCMS helps to make their day to day site management more efficient too, so their staff can make updates without getting in touch with a designer or developer for support.

the-oaktree-group-of-schools-website
The group website has a slightly different look to the main school sites to make sure that it stands out and provides the experience that users expect.

 

coopersale-hall-school-website-design
Different colours and imagery let the schools put their own mark on each site.

 

oaklands-school-website-design
While a consistent layout reinforces the fact that they’re part of the same group and helps save money.
normanhurst-school-website-design
Our CMS lets schools easily update the banner images and content when necessary.

School Apps

The two main visitor groups for school sites are prospective parents and existing parents – while there is some overlap in their content, most of the time you can easily separate their journeys to make your site more streamlined and user friendly. A school app takes the majority of existing parents off the site entirely by providing an easily-accessible hub for all of your information. Apps are extremely pared down when compared to the site and feature the information that parents want to see on a day to day basis; lunch menus, calendars, etc. There are a number of ways to set up, market, and distribute your app – talk to us about your options.

 

 

Lets Get Started Contact Us
Latest News
Our Beginner’s Guide to robots.txt
For people who are new to robots.txt, it can seem quite foreign and confusing. The truth is robots.txt isn’t as frightening as it seems. Incorrect use of the robots.txt file is harmful because it might affect your rankings in the SERP. With that said, if you own a website, it’s...
Why You Should Invest in Paid Social Ads
Social media is a huge platform and a great opportunity for businesses to build brand awareness and reach potential customers. Having at least one social media profile is important, because your customers will see this as a sign of credibility, particularly if you are engaging well with both positive and...
5 Reasons Why You Should Redesign Your Website
Your website is one of the greatest assets to your business. Not only does it showcase your products or services, but it also represents your brand and helps your customers to learn more about you. If you haven’t given your website much attention recently, now is the time to do...