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26 TV Adverts Pushing You Online & Social

chris
15th January 2014

Christmas is a time for food, drink and a whole lot of watching TV. I couldn’t help notice this year how many TV adverts contained links persuading you to download apps, website addresses pushing you online, mentions of social media hash tags to discuss and  the prominence of mobile alongside online and in store throughout the advertisments.

This just goes to show the importance big brands are putting on online advertising, smart device use and the power of social media.

Here are a few that we spotted….

1. Coca Cola

Social Media Hashtag: #CokeGoodDeeds

coke--tv-advertisement-social-media

2. Tesco

Highlighting: in store | online | mobile

tesco-tv-advertisement-social-media

3. Center Parcs

Website Link: www.centerparcs.co.uk

center-parcs--tv-advertisement-website

4. Three

Social Media Hashtag: #DancePonyDance
Website Link: www.three.co.uk

3-tv-advertisement-social-media

5. Waitrose

Highlighting: in store | online | mobile

waitrose--tv-advertisement-mobile-online

6. Barclays Bank

Promoting the download of their App

barclays--tv-advertisement-app

7. Currys / PC World

Highlighting: in store | online | mobile

currys--tv-advertisement-online-mobile

8. Bensons for Beds

Website Link: www.bensonsforbeds.co.uk

benson-for-beds--tv-advertisement-website

9. Anchorman 2

Social Media Hashtag: #StayClassy

anchorman-2--tv-advertisement-social-media

10. Marks & Spencers

Website Link: www.marksandspencers.com
Highlighting: online

m&s-tv-advertisement-website

11. Dreams

Website Link: www.dreams.co.uk

dreams--tv-advertisement-website

12. National Lottery

Highlighting: in store | online | mobile

national-lottery--tv-advertisement-website-mobile

13. John Lewis

Social Media Hashtag: #BearAndHare
Highlighting: in store | online | mobile

john-lewis-tv-advertisement-social-media

john-lewis--tv-advertisement-online

14. Renault

Social Media Hashtag: #AnimalAttraction

renault-tv-advertisement-social-media

15. DFS

Website Link: www.dfs.co.uk

dfs-tv-advertisement-website

16. Dancing on Ice

Social Media Hashtag: #DancingOnIce
Website Link: www.itv.com/dancingonice

dancing-on-ice-tv-advertisement

17. LilyHammer – Season 2

Social Media Hashtag: #LilyHammer

lilyhammer-tv-advertisement-social-media

18. Wren Living

Website Link: www.wrenliving.com

wren-tv-advertisement-website

19. 32 Red – Online Casino

Highlighting: online | tablet | mobile

red-casino-tv-advertisement-social-media

20. Sharps

Website Link: www.sharps.co.uk

sharps-tv-advertisement-website

21. Bloom

Promoting the download of their App

bloom-tv-advertisement-app

22. The Hobbit

Social Media Hashtag: #TheHobbit
Website Link: www.warnerbros.co.uk/thehobbitmovies

I love they mention as a side note – Also in 2D

hobbit-tv-advertisement-social-media

23. Appliances Online

Website Link: www.ao.com

ao-tv-advertisement-website

24. Selfridges

Website Link: www.selfridges.com

selfridges-tv-advertisement-website

25. The Chase

Promoting the download of their App

the-chase-tv-advertisement-app

26.  Google

Surprisingly Google didn’t mention anything… but do they really need to?

google-tv-advertisement-nothing

Please let us know if you have any comments on this blog, we would love to hear them.

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