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Month: June 2019

search intent

What is Search Intent for SEO?

If you own a website and you want people to buy your products, revisit your website or sign up to your newsletter, you’ll need to properly understand their search intent. Simply put, search intent is the reason why people are conducting a particular search. Is it because they want to...

Instagram Creator Accounts – What you need to know

Instagram is slowly releasing new Creator Accounts, which seem to have been created specifically for influencers. Instagram Creator Accounts are similar to Instagram Business Accounts, offering special features and analytics; however there are some big differences you need to know about before making the switch… 1. Can anyone access a...
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Why Thin Content Hurts Your Website
Thin content can significantly harm your website’s performance, affecting your rankings, user experience, and overall credibility. In this blog, we’ll explore why thin content is a problem and how it can negatively impact your site. What is Thin Content? Thin content refers to web pages with little or no value...
Why a Strong Backlink Profile Is Critical for SEO Success
In the competitive world of digital marketing, search engine optimisation (SEO) is essential for driving website visibility and traffic. A strong backlink profile plays a pivotal role in SEO success, as it signals to search engines that your website is credible, authoritative, and worthy of higher rankings. Below, we explore...
Understanding the Great Firewall of China and Google Cloud Platform (GCP)
If you’re looking to reach audiences in China, you may have concerns about the Great Firewall of China (GFW) and how it affects website accessibility. Established by the Chinese government, the GFW restricts access to certain international websites and services, including Google, YouTube, Facebook, and Twitter. But what does this...