Archive

Month: May 2019

Instagram likes

Instagram Tests Hiding Like Counts

According to leaked information, many Instagram users in Canada will not be able to see how many likes other users are getting on their posts in the coming days. This test is designed to put the focus back on the photos, rather than on the popularity of other users. In...

Is Facebook Organic Marketing Dead?

Facebook has changed and if you work in a social media role, or look after your own business’s Facebook content, then you will have noticed that your organic marketing efforts are falling on deaf ears. The reach has declined and the engagement just isn’t there. So what can you do...
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Meta’s Andromeda Update: What It Means for Facebook and Instagram Advertising
Meta has introduced a major update to the way ads are delivered across Facebook and Instagram. The new system, called Andromeda, uses artificial intelligence to improve how ads are matched with users. Fully rolled out globally around October 2025, this update is designed to help Meta analyse millions of ads...
How We Helped Collingham College Dominate Page One of Google
When Collingham College came to us, they had a clear goal: to be found by the right people at the right time. Prospective students and parents searching for educational opportunities needed to discover them online — and we made sure that happened.  Within just one year of implementing a focused...
Study finds AI assistants reach 56% of global search engine activity
AI assistants are now responsible for 45 billion monthly sessions worldwide, representing roughly 56% of the volume generated by traditional search engines, according to new research from Graphite.io CEO Ethan Smith. The study combines web traffic and mobile app usage across major AI platforms to estimate overall activity. In the...