Archive

Month: January 2014

The new Ground Control website is launched

We are proud to have recently launched the new Ground Control website – it was a real pleasure working with their team and getting to understand all about their amazing business model. The website planning and build is already showing great results with some main keywords already ranking on Google...

26 TV Adverts Pushing You Online & Social

Christmas is a time for food, drink and a whole lot of watching TV. I couldn’t help notice this year how many TV adverts contained links persuading you to download apps, website addresses pushing you online, mentions of social media hash tags to discuss and  the prominence of mobile alongside...

Stop Obsessing Over Your Web Traffic – It’s Not Human

In 2012 bot traffic took over and 51% of web traffic was officially non-human. In 2013 that number jumped to 61.5% as search engine bots, scrapers, hacking tools, spammers, and other impersonators scuttled over your favourite and not-so-favourite sites. In 2014 the proportion of humans will reduce even more. So...

School Website Design For CHS

We are proud to have recently launched our first website for the International Independent School Group Cognita – The Colchester High School website was launched this month and so far rankings are looking very promising with #1 position for their main location based keywords.     Website Features responsive layout...

Dumb Ways To Die

This is by far the best safety video I have ever seen… a catchy, funny video from Metro that gets the message across. More importantly it’s content that you want to show others… my 6 year old daughter kept singing the tune and I asked her what it was. As...

Great Short Film called Abita

Moving film called “Abita”about Fukushima children who can’t play outside because of the radioactivity.… by Shoko Hara
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The Future of Search: How AI is Transforming Digital Marketing in 2026
Artificial intelligence is already reshaping how people search, interact with content and make purchasing decisions. As we approach 2026, this evolution is accelerating. Search is becoming more conversational, predictive and personalised, which means brands must adapt to stay visible and relevant. At Innermedia, we believe that success in this new...
Mid-Tier Rankings Are Just As Important. Here’s Why
Many businesses focus their efforts on high-volume, short-tail keywords—terms like “shoes,” “marketing agency,” or “coffee shop.” While these phrases attract large amounts of traffic, they’re also extremely competitive. The smarter, more sustainable strategy often lies in targeting long-tail keywords. The Overlooked SEO Sweet Spot When most businesses think about SEO,...
Google’s Ad Labelling Update: What It Means for Your Digital Marketing Strategy
Google has introduced a subtle but important change to how ads appear in its search results. The familiar ‘Ad’ label that once sat beside each paid listing has been removed. Instead, ads are now grouped together under a single ‘Sponsored results’ banner, with an option for users to ‘Hide sponsored...