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Month: November 2013

Google Says Do Not Duplicate Your Meta Descriptions

Googles head of search spam, Matt Cutts, has released a video expressing the need for unique meta descriptions with in your website pages. His message is clear – do not have duplicate meta descriptions on your website. He even stated that it was better to have unique  meta descriptions or...

Google Help Outs

At the start of this month Google announced Helpouts a new service that connects users to a live expert via video chat to help answer their questions. The search engine giant has been providing answering itself for years and now hopes selected experts can do the same. http://youtu.be/K-VFC9AQM1k The service...
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Halfway Through 2025: 5 Digital Marketing Metrics to Review This June
As we hit the halfway point of 2025, it’s the perfect time to reflect on your digital marketing strategies and assess how well they’re performing. June is an excellent opportunity to review key metrics to ensure you’re on track to meet your goals for the year. Here are five essential...
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SEO vs. PPC: Which Strategy Delivers the Best ROI?
When it comes to digital marketing, businesses often debate whether to invest in Search Engine Optimisation (SEO) or Pay-Per-Click (PPC) advertising. Both strategies have their advantages, but which one delivers the best return on investment (ROI)? The answer depends on factors like budget, business goals, and competition. In this blog,...
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5 Reasons You’re Not Seeing Results with SEO
SEO is one of the most powerful tools for increasing website traffic and growing your online presence, but it can be frustrating when you don’t see the results you expect. If your rankings aren’t improving or your organic traffic is stagnant, it’s time to take a closer look at what...
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