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Tag: Website Examples

The new Ground Control website is launched

We are proud to have recently launched the new Ground Control website – it was a real pleasure working with their team and getting to understand all about their amazing business model. The website planning and build is already showing great results with some main keywords already ranking on Google...

We are proud to launch the new Merlin Sponsorship website.

Merlin is one of the world’s largest visitor attraction operators with over 41 million global visitors each year to their top attractions such as Thorpe Park, Alton Towers, Madame Tussauds and the London Eye. They wanted a website that would showcase the opportunities for other companies to increase their brand...
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Latest News
Mid-Tier Rankings Are Just As Important. Here’s Why
Many businesses focus their efforts on high-volume, short-tail keywords—terms like “shoes,” “marketing agency,” or “coffee shop.” While these phrases attract large amounts of traffic, they’re also extremely competitive. The smarter, more sustainable strategy often lies in targeting long-tail keywords. The Overlooked SEO Sweet Spot When most businesses think about SEO,...
Google’s Ad Labelling Update: What It Means for Your Digital Marketing Strategy
Google has introduced a subtle but important change to how ads appear in its search results. The familiar ‘Ad’ label that once sat beside each paid listing has been removed. Instead, ads are now grouped together under a single ‘Sponsored results’ banner, with an option for users to ‘Hide sponsored...
Generative Search & Brand Visibility: What CMOs Are Doing (and Should Be Doing)
Generative search is transforming the way people discover and engage with brands online. Rather than displaying a simple list of search results, platforms like Google’s Search Generative Experience and AI tools such as ChatGPT now deliver direct, conversational responses to user queries. This shift is having a major impact on...