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Does Social Media Help with SEO?

This is a question clients ask us all the time; will the resources used to maintain their social presence provide results in SEO too? The short answer is ‘it depends’ – it depends on the platform, how you use it, and what Google is going to do in the next...

Is Pinterest a Search Engine?

As search engines go, Pinterest seems like an unlikely contender. The ‘browsing’ nature of the site meant that search wasn’t used extensively, but the platform has evolved from its origins as an online scrapbook. Pinterest now sees itself as a personalised search site, and it can actually offer unique features...
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Social Media in Bloom: June Content Ideas to Boost Engagement
As the days get longer and summer edges closer, June offers a fresh opportunity to breathe new life into your social media strategy. From key awareness days to seasonal trends, it’s the perfect month to connect with your audience in creative and meaningful ways. Here are some June content ideas...
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Halfway Through 2025: 5 Digital Marketing Metrics to Review This June
As we hit the halfway point of 2025, it’s the perfect time to reflect on your digital marketing strategies and assess how well they’re performing. June is an excellent opportunity to review key metrics to ensure you’re on track to meet your goals for the year. Here are five essential...
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SEO vs. PPC: Which Strategy Delivers the Best ROI?
When it comes to digital marketing, businesses often debate whether to invest in Search Engine Optimisation (SEO) or Pay-Per-Click (PPC) advertising. Both strategies have their advantages, but which one delivers the best return on investment (ROI)? The answer depends on factors like budget, business goals, and competition. In this blog,...
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