Archive

Month: March 2021

PPC

PPC for Non-Profit Organisations

Nowadays, particularly in light of the global pandemic, charities have struggled to appeal for face-to-face donations and have had to adapt to new methods of marketing. Lots of non-profit organisations can actually benefit significantly from PPC marketing. As a non-profit organisation, you may shy away from pay-per-click marketing for the...

6 Tips for Using Instagram Hashtags

Knowing how to use hashtags effectively will help to expand your Instagram audience. When you use a hashtag, your post will appear in the search results for that hashtag on Instagram. Users can also follow hashtags, which means they could see your post in their feed even if they don’t...
Instagram Hashtags
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Google’s March 2026 Core Update: What It Means for Your SEO Strategy
Google has begun rolling out its March 2026 core update, and as with every major algorithm shift, we are already seeing movement across rankings, visibility and traffic. From a digital strategy perspective, this is not just another update to observe. It is a moment that reveals where Google is heading...
The Power of Video Storytelling to Make a Website: Safari Pete
Safari Pete is a Wildlife Educator who has been bringing fascinating animals into schools, family events and birthday parties across London and the South East for years. With his glowing reviews, he needed a website that could show his work in ways that words simply couldn’t capture. That’s where we...
PPC Without Wasted Spend: How to Maximise ROI from Your Ad Campaigns
Pay-per-click (PPC) advertising can be one of the fastest ways to drive qualified traffic to your website. But without a clear strategy, it can also become one of the quickest ways to waste budget. The difference between a campaign that quietly drains spend and one that delivers measurable growth lies...