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Rankbrain

What is RankBrain and How Does It Affect My SEO?

The terms ‘Google’ and ‘Artificial Intelligence’ in the same sentence have worried Digital Marketers over the last few weeks. Fortunately for us, it looks like RankBrain is likely to help your rankings by improving semantic search, and grouping terms and ideas together to deliver even more relevant results to users....
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Social Media in Bloom: June Content Ideas to Boost Engagement
As the days get longer and summer edges closer, June offers a fresh opportunity to breathe new life into your social media strategy. From key awareness days to seasonal trends, it’s the perfect month to connect with your audience in creative and meaningful ways. Here are some June content ideas...
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Halfway Through 2025: 5 Digital Marketing Metrics to Review This June
As we hit the halfway point of 2025, it’s the perfect time to reflect on your digital marketing strategies and assess how well they’re performing. June is an excellent opportunity to review key metrics to ensure you’re on track to meet your goals for the year. Here are five essential...
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SEO vs. PPC: Which Strategy Delivers the Best ROI?
When it comes to digital marketing, businesses often debate whether to invest in Search Engine Optimisation (SEO) or Pay-Per-Click (PPC) advertising. Both strategies have their advantages, but which one delivers the best return on investment (ROI)? The answer depends on factors like budget, business goals, and competition. In this blog,...
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