Archive

How to Schedule Instagram Posts

Instagram
21st June 2018

If you are looking for some help with planning and scheduling your Instagram updates, then you’ll be pleased to learn that there are some great online tools available. Some of these tools will allow you to post directly to your Instagram account automatically, without reminders or requiring confirmation from your mobile device.

We’ve put together this quick guide to some of the most popular social media management tools around, to help you get your Instagram posts organised and keep your business profiles up to date with great content…

1. Hootsuite

Hootsuite is one of our favourite tools for scheduling content. It is easy to use and its free plan allows you to manage up to three social media accounts with up to thirty posts scheduled at a time. For additional posts you can upgrade your account for a small fee.

In a recent update Hootsuite added the functionality to allow you to publish and schedule posts directly to Instagram, as well as other social media channels, including Facebook, Twitter, Google+, and LinkedIn.

2. Buffer

Another one of our favourites, Buffer is a social media scheduling tool, which also allows direct posting to Instagram.

In addition, Buffer’s fee plan lets you manage up to ten posts, for up to three social media accounts (with the exception of Pinterest). Plans can be upgraded (at a cost) for additional posts or for adding extra social media accounts.

Once you’ve connected your Instagram profile to Buffer, you’ll be able to use their direct posting feature to immediately publish, queue, or schedule photos with captions.

3. Later

Later is a visual content planner, which offers direct publishing and scheduling to Instagram, Twitter, Facebook, and Pinterest. This is another great tool with a free plan for one business profile. On your first login using Instagram, you’ll be prompted to set up direct publishing.
Once you are set up, you can start dragging photos from your computer to your ‘Later calendar’ and then easily schedule them to post to your business account.

Lets Get Started Contact Us
Latest News
The Future of Search: How AI is Transforming Digital Marketing in 2026
Artificial intelligence is already reshaping how people search, interact with content and make purchasing decisions. As we approach 2026, this evolution is accelerating. Search is becoming more conversational, predictive and personalised, which means brands must adapt to stay visible and relevant. At Innermedia, we believe that success in this new...
Mid-Tier Rankings Are Just As Important. Here’s Why
Many businesses focus their efforts on high-volume, short-tail keywords—terms like “shoes,” “marketing agency,” or “coffee shop.” While these phrases attract large amounts of traffic, they’re also extremely competitive. The smarter, more sustainable strategy often lies in targeting long-tail keywords. The Overlooked SEO Sweet Spot When most businesses think about SEO,...
Google’s Ad Labelling Update: What It Means for Your Digital Marketing Strategy
Google has introduced a subtle but important change to how ads appear in its search results. The familiar ‘Ad’ label that once sat beside each paid listing has been removed. Instead, ads are now grouped together under a single ‘Sponsored results’ banner, with an option for users to ‘Hide sponsored...