Archive

Google Adwords Earns $100 Million per day for Google

26th October 2012

This quarter’s numbers for Google disappointed some investors and last week we saw a messy situation unfold as figures were released too early, leaving Google with no option but to put trading on hold.

Despite this situation, concerns have been wiped away quickly with some of the latest statistics released about Google’s core profit generating tool, Google Adwords.

A new study from WordStream reveals that Google is earning $100 million a day through Adwords as it serves 5.5 billion impressions on Google search alone.

Based on the information released showing that Google’s ad revenue for the last quarter was $10.86 billion, we know that Google is making, on average, $121 million per day from Google Adwords.

It’s not just good news for Google, it’s also good news for the companies and advertisers that are using it. Why?

1)    The cost per click is going down, making it a cheaper form of advertising.
2)    The audience is growing. Google said that clicks and impressions have increased to record highs.

Are you interested in PPC advertising for Google Adwords? If you are, give the team at Innermedia a call.

Lets Get Started Contact Us
Latest News
Get Started with Amazon Advertising
With almost 500 million products listed on Amazon, it can be hard to get yours noticed organically. Fortunately, Amazon is continuing to make dents in the market and offers a completely viable option as an advertising platform. At the end of 2018, Amazon was making up around 50% of the...
5 Tips for Setting up Twitter Video Ad Campaigns
A successful Twitter video campaign starts with creating great content. Your video needs to grab your audience’s attention and stop them from scrolling on. In this blog you will learn about the different types of Twitter video ad campaigns and how to set up the right campaign for your business…...
2018 PPC Statistics & 2019 Predictions
As we close out 2018 we can now reflect on what was a huge year for Pay Per Click advertising. Starting at Google, there were massive changes as they rebranded AdWords to Google Ads and launched the new interface. They also launched many new campaign types, targeting options, tools and...