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Author: innermedia

Innermedia strengthens brand and design capability with Mercer acquisition

Innermedia, a fully in-house digital agency offering an open, consultative approach to help clients across the world create successful digital strategies, has strengthened its brand and design capability through the acquisition of Mercer, a highly respected design and brand agency with more than 25 years’ experience working with both schools...

We’re Exhibiting at the ISA Conference – Come See Us!

We’re thrilled to announce that we’ll be exhibiting at this year’s Independent Schools Association (ISA) Conference! This exciting event will take place on 14-15 November at the Chesford Grange Hotel, Kenilworth, and we’d love for you to join us. It’s the perfect opportunity to connect, learn, and discover how we...
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content for SEO

Why Is Duplicate Content Bad For SEO?

In the ever-evolving landscape of digital marketing, SEO remains a critical strategy for businesses looking to increase their online visibility. One of the key challenges in maintaining effective SEO is managing duplicate content. Understanding why duplicate content is detrimental to SEO can help website owners and marketers implement better content...

New Shopping Feature for Instagram Stories

Instagram is now allowing a select number of e-commerce brands to add a new shopping bag feature to their Instagram Stories. This feature will display more images and include more details about the product, including a description and pricing information. Instagram reports 300 million people are using Instagram Stories daily,...
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How Are AI Google Results Affecting SEO?
Search engine optimisation is undergoing one of its biggest shifts in decades. With Google increasingly using artificial intelligence to generate answers directly in search results—through features like AI Overviews and generative summaries—the traditional rules of SEO are being rewritten. For businesses, marketers, and content creators, the key question is how do...
Innermedia strengthens brand and design capability with Mercer acquisition
Innermedia, a fully in-house digital agency offering an open, consultative approach to help clients across the world create successful digital strategies, has strengthened its brand and design capability through the acquisition of Mercer, a highly respected design and brand agency with more than 25 years’ experience working with both schools...
A Simple Guide to Digital Marketing in 2026
Digital marketing in 2026 is less about chasing the latest trend and more about doing the fundamentals well. With new platforms, AI tools and changing consumer behaviour, it’s easy for brands to feel overwhelmed. The reality is that successful digital marketing today is built on clarity, consistency and smart decision-making....