Archive

Month: February 2016

Have Google Made PPC More Expensive?

One of the biggest pieces of digital marketing news this week is Google’s format change – namely, removing ads on the right-hand side of search results. This change also means that they’ve added one more ads to the top section of search results for high volume/competition search terms. So what...

SEO Spring Clean Your Site for 2016

Ideally, all site owners should spend some time every single month working on their SEO – adding fresh content to their website, working on their link profile, and optimising things like images so that they have the best possible foundation for their off-site optimisation. Unfortunately, a lot of businesses don’t...
Lets Get Started Contact Us
Latest News
Stop Choosing: You Need SEO and AI Search Working Together
As AI-driven discovery tools and search engines evolve, one prevailing narrative is that you must choose between focusing on traditional search engine optimisation (SEO) and optimising for AI platforms. This is a misleading binary. The reality is: you need to engage both channels, search engines like Google and AI-powered tools...
Falling Leaves, Rising Rankings: Refreshing Your SEO This November
As the autumn leaves fall and we edge closer to winter, November offers the perfect opportunity to refresh your SEO strategy. Much like clearing the garden of fallen leaves, a little seasonal maintenance can go a long way in keeping your website healthy, visible, and ready to thrive through the...
The Future of Search: How AI is Transforming Digital Marketing in 2026
Artificial intelligence is already reshaping how people search, interact with content and make purchasing decisions. As we approach 2026, this evolution is accelerating. Search is becoming more conversational, predictive and personalised, which means brands must adapt to stay visible and relevant. At Innermedia, we believe that success in this new...