Archive

Month: February 2016

Have Google Made PPC More Expensive?

One of the biggest pieces of digital marketing news this week is Google’s format change – namely, removing ads on the right-hand side of search results. This change also means that they’ve added one more ads to the top section of search results for high volume/competition search terms. So what...

SEO Spring Clean Your Site for 2016

Ideally, all site owners should spend some time every single month working on their SEO – adding fresh content to their website, working on their link profile, and optimising things like images so that they have the best possible foundation for their off-site optimisation. Unfortunately, a lot of businesses don’t...
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Google’s March 2026 Core Update: What It Means for Your SEO Strategy
Google has begun rolling out its March 2026 core update, and as with every major algorithm shift, we are already seeing movement across rankings, visibility and traffic. From a digital strategy perspective, this is not just another update to observe. It is a moment that reveals where Google is heading...
The Power of Video Storytelling to Make a Website: Safari Pete
Safari Pete is a Wildlife Educator who has been bringing fascinating animals into schools, family events and birthday parties across London and the South East for years. With his glowing reviews, he needed a website that could show his work in ways that words simply couldn’t capture. That’s where we...
PPC Without Wasted Spend: How to Maximise ROI from Your Ad Campaigns
Pay-per-click (PPC) advertising can be one of the fastest ways to drive qualified traffic to your website. But without a clear strategy, it can also become one of the quickest ways to waste budget. The difference between a campaign that quietly drains spend and one that delivers measurable growth lies...