Archive

Month: September 2012

Apple launches with “disastrous” new Maps app

iPhone users and fans of Apple have reacted with anger and frustration at the new maps application launched yesterday on the iPhone. Many of the users have reported that the app doesn’t live up to the former Google Maps application which Apple decided to replace in favour of their own....

Roundup Of Adverts That Caught Our Eye Recently

As a marketing agency ourselves we are appreciative of the traditional advertising and marketing campaigns we see every day. We decided to bring together the top 3 Ads we have seen recently and a little bit about why we liked them so much, unsurprising the list is dominated by Ads...

Increasing Your School’s Online Presence Through SEO

The online presence of your school is vitally important in order for you to continue to appeal to prospective students and parents, as well as compete and stand out from the growing number of schools with similar offerings. However, just simply having a website for your school and hoping for...
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SEO in the Age of AI: Becoming the Trusted Answer
At Innermedia, we’ve long recognised that SEO is no longer just about convincing Google to rank you first. Today, it’s about educating AI-powered recommendation engines—from ChatGPT to Siri and Copilot—to understand, trust, and consistently choose your brand as the most logical, authoritative answer.  The Changing Definition of SEO 1998 to...
Amazon’s Lens Live: How This AI-Powered Visual Shopping Tool Can Shape Your Brand’s Digital Strategy
At Innermedia, we’re always keeping an eye on the digital innovations that redefine customer engagement—and Amazon’s newly launched Lens Live is one such leap. Here’s why it matters to forward-thinking businesses and what it could mean for your digital marketing and web presence. What Is Lens Live? Amazon has unveiled...
Why Website Speed Is Your Secret Conversion Weapon
In the digital age, your website is often the first interaction a potential customer has with your brand. But here’s the truth most businesses overlook: if your website loads slowly, you’re losing conversions before the user even sees your content. Website speed isn’t just a technical detail, it’s a powerful...