London Audio Visual offer audio visual hire and event production to a huge range of clients across London, including Ernst and Young, Clarins, and Fashion’s Finest. They needed a site that clearly showed off their abilities, gained organic traffic, and met the expectations of their high-end clientele.
Web Design for London Audio Visual
Since their last web design, London Audio Visual had expanded their business offering to include event production and wanted to show that offering clearly on the site, without compromising their core services.
The design uses their imagery and clear typography for a clean, modern feel that shows exactly what the company can do. Showcasing their past events in a prominent portfolio and client logos on the homepage clearly signals the level of clients London Audio Visual typically work with, but clear explanations and easy navigation make it easy for visitors to find what they want – regardless of their event type or budget.
We analysed their most popular pages, and made sure that these were clearly linked to from the home page as well as the easy to use navigation across the top of the site. This meant that the design responded directly to user journey and their requirements.
Since the launch, the site has seen positive results in terms of organic traffic and conversions. They have also replaced PPC traffic with organic thanks to improved rankings, which helps their ongoing marketing budgets and ROI.
We chose Innermedia for our last site and really liked the way they work, so we went back to them for our latest update. They took the time to understand how our business has changed since the last website launch and made sure that all of our new products and services were properly located on the new site. We’re on page 1 for most of our key terms, with a great, modern website.
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|“Audio visual hire london” moving from||#15 to #1|
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|“Av hire” moving from||#8 to #1|
|“Av equipment” moving from||#16 to #2|
|“Plasma hire london” moving from||#18 to #2|
Compared to the same period last year, the site has seen:
|36%||more organic traffic|
|24%||more time spent on the site|
|21%||more enquiries via the Contact Us page|
|19%||more portfolio views|
|16%||more conversions from Google organic|
|22%||more conversions from Bing organic|
|1250%||more traffic from Facebook|
|76%||of their keywords are now on page 1 of Google|