Archive

Month: September 2023

Google reviews

The Google Policy That Prevents School Reviews: A Closer Look

In today’s digital age, online reviews have become an essential aspect of decision-making for individuals and businesses alike. People turn to platforms like Google to share their experiences and read others’ opinions before making choices, whether it’s about purchasing a product, selecting a restaurant, or choosing a service provider. However,...

A Guide To Understanding Canonical Links

In the intricate world of website optimisation and search engine rankings, understanding canonical links is essential. Often referred to as “canonical tags” or “rel=canonical,” these HTML elements play a crucial role in helping search engines understand the preferred version of a webpage. In this guide, we’ll unravel the mystery behind...
Canonical Links
SEO Optimisation

What Is A Subdomain?

In the expansive realm of digital marketing, it’s crucial to grasp the various components that contribute to a successful online presence. One such element that often plays a pivotal role is a subdomain. But what exactly is a subdomain, and how does it factor into the broader landscape of digital...

What is Digital Marketing? Exploring the Foundations of Modern Marketing

In our increasingly digital world, traditional marketing strategies have undergone a profound transformation to adapt to the demands of the digital age. One term that has become synonymous with this evolution is “Digital Marketing.” But what exactly is digital marketing, and why has it become a cornerstone of modern business...
Digital Marketing
2023 SEO Trends

How to Keep Ahead of Current SEO Trends

SEO is an ever-evolving field. As search engines constantly update their algorithms, staying ahead of current SEO trends is crucial for the success of your online presence. In this blog post, we’ll discuss effective strategies to help you keep up with the latest SEO trends and maintain a competitive edge...
Lets Get Started Contact Us
Latest News
Google Turns Gemini Into a Teaching Companion with Guided Learning Mode
Google has unveiled a transformative update to its Gemini AI platform: Guided Learning mode, launching on 6 August 2025. Designed to shift the AI from being just an answer generator to a thoughtful tutor, this feature walks users through complex topics step by step—using questions, rich visuals, and interactive tools...
AI-Powered Content: What It Means for SEO and UX
In an era where content is king, artificial intelligence has emerged as the power behind the throne. AI tools are transforming the way we generate, optimise, and deliver digital content, reshaping both search engine optimisation (SEO) and user experience (UX) in the process. I’m here to delve into what this...
OpenAI Launches GPT-5: Smarter Reasoning, Fewer Errors, and a Major Step Forward in AI
OpenAI has announced the release of GPT-5, its most advanced AI model to date, now set as the default in ChatGPT for all users, including those on the free plan. This latest iteration represents a significant leap in AI capability, with smarter reasoning, faster performance, and a dramatic reduction in...